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Core units |
BSBMKG621 Develop organisational marketing strategy |
BSBMKG622 Manage organisational marketing processes |
BSBMKG623 Develop marketing plans |
BSBTWK601 Develop and maintain strategic business networks |
Elective units |
Group A – Marketing |
BSBMKG624 Manage market research |
BSBMKG625 Implement and manage international marketing programs |
BSBMKG626 Develop advertising campaigns |
BSBMKG627 Execute advertising campaigns |
BSBMKG628 Lead organisational public relations |
Group B – Transferable Skills |
BSBCRT512 Originate and develop concepts |
BSBCRT611 Apply critical thinking for complex problem solving |
BSBFIN501 Manage budgets and financial plans |
BSBLDR601 Lead and manage organisational change |
BSBOPS601 Develop and implement business plans |
BSBSTR601 Manage innovation and continuous improvement |
BSBTEC601 Review organisational digital strategy |
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