Certificate IV in Marketing and Communication (Release 1)

BSB40820

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Certificate IV

Certificate IV in Marketing and Communication course is an incredible venturing stone into the universe of product campaigns and shopper behavior. Understudies will figure out how to decipher and foresee buyer patterns, advance administrations, and distinguish and create open doors for different item markets. You can achieve this qualification with the help of Study In Pty Ltd for an excellent experience.

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Qualification Overview

Qualification Code:

BSB40820

Qualification Name:

Certificate IV in Marketing and Communication (Release 1)

AVAILABLE OPTIONS TO COMPLETE THIS COURSE?

Classroom – Study | Online | RPL | Credit Transfer

Offered By

This qualification is suitable for those who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources. They may provide leadership and guidance to others with some limited responsibility for the output of others, however they typically report to more senior practitioners.

Why Study the BSB40820 – Certificate IV in Marketing and Communication (Release 1)?

This program is meticulously crafted to provide you with real-world skills and knowledge, ensuring that you become highly skilled and ready to meet industry benchmarks. By completing this program, you will gain the essential skills necessary for immediate application in the Business Administration field while fostering diverse and creative thinking. Developed by industry specialists and endorsed by sector bodies, the BSB40820 – Certificate IV in Marketing and Communication (Release 1) program guarantees that you possess the practical knowledge required to excel in modest, medium, or large organizations across the industry. With this qualification, you can confidently hit the ground running and make a lasting impact in the Business Administration sector. In today’s competitive job market, relying solely on experience is no longer efficient. Potential employers seek individuals who can demonstrate their professional proficiency through current formal qualifications. By obtaining the BSB40820 Certificate IV, you not only showcase your practical skills but also provide tangible evidence of your expertise and dedication to the field.
This qualification equips you to be proficient as a marketing and communication professional from the growing marketing sector. Discover the wonders of promotion and marketing and understand the tricks and strategies with us.
You should give a scope of proof to help your assessor to settle on a choice about your ability. The sorts of proof you might be approached to give can include:
  • Résumé
  • ID
  • Evidence of overseas qualifications.
  • Transcripts or assessments from related previous qualifications.
  • Apprenticeship papers.
  • Quotes/invoices and stock orders
  • Receipts
  • Payslips/work contract/ABN if self employed
  • Letter of Employment
  • Current employment contracts
  • Videos or photos of your work.
  • Marketing/Advertising documents
For a student, it is crucial to know the occupation he/she will be eligible for, once finish a qualification successfully. If you complete this qualification, you will be able to work with this role.
  • Marketing Coordinator
  • Community Relations Team Leader (Local Government)
  • Media Assistant
  • Sales Administrator
  • Copywriter
  • Media Planner
  • Direct Marketing Officer
  • Analyst
  • Promotions Assistant Manager
  • Assistant Account Manager (Advertising)
  • Marketing Officer,Advertising Account Coordinator
  • Market Research Assistant
  • Public Relations Officer
  • Assistant Advertising Account Planner

Total number of units = 12

6 core units  plus

6 elective units,  of which:

  • 2 elective units must be selected from Group A
  • 2 elective units must be selected from Group B
  • for the remaining 2 elective units:
  • up to 2 units may be selected from Groups A and B
  • if not listed, up to 2 units may be selected from a Certificate III, Certificate IV or Diploma from this or any other currently endorsed Training Package qualification or accredited course.

Elective units must be relevant to the work environment and the qualification, maintain the integrity of the AQF alignment and contribute to a valid, industry-supported vocational outcome.

Core units

BSBCMM411 Make presentations

BSBCRT412 Articulate, present and debate ideas

BSBMKG433 Undertake marketing activities

BSBMKG435 Analyse consumer behaviour

BSBMKG439 Develop and apply knowledge of communications industry

BSBWRT411 Write complex documents

Elective units

Group A – Marketing

BSBMKG431 Assess marketing opportunities

BSBMKG432 Research international markets

BSBMKG434 Promote products and services

BSBMKG436 Design and test direct marketing activities

BSBMKG437 Create and optimise digital media

BSBMKG438 Implement and monitor advertising production

BSBMKG440 Apply marketing communication across a convergent industry

BSBMKG441 Develop public relations documents

BSBMKG442 Conduct e-marketing communications

SIRXECM002 Prepare digital content

SIRXMKT006 Develop a social media strategy

Group B – Transferable Skills

BSBCRT411 Apply critical thinking to work practices

BSBCRT413 Collaborate in creative processes

BSBESB404 Market new business ventures

BSBFIN401 Report on financial activity

BSBOPS306 Record stakeholder interactions

BSBOPS403 Apply business risk management processes

BSBOPS404 Implement customer service strategies

BSBPEF402 Develop personal work priorities

BSBTEC303 Create electronic presentations

BSBTWK401 Build and maintain business relationships

BSBTWK503 Manage meetings

BSBXBD403 Analyse big data

BSBXCM401 Apply communication strategies in the workplace

SIRXOSM005 Develop a basic website for customer engagement

BSB40820 - Certificate IV in Marketing and Communication (Release 1)

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